Shopify expands the relation with Google and Facebook

June 16, 2021

Shopify’s Shop Pay will be used through Facebook and Google starting this year

The Canadian company will open its e-commerce checkout system – Shop Pay – to retailers using Google and Facebook or their properties such as Instagram, YouTube, or Google Maps. Shop Pay is a checkout system made to speed up online transactions. It is used by retailers who have access to one of the previously mentioned platforms and Shopify merchants.

Shopify’s expansion of the existing collaboration with the US tech giants marks the first time when the company offers a product to sellers who don’t use its platform. More than 1 million merchants sell products on Facebook and Google platforms.

Shopify declined to provide information about what and if any revenue will float between the three companies as part of the deal. On the other hand, while Google declined to comment, a Facebook spokesperson stated: “By offering more payment options, we’re making it easier for people and businesses to buy and sell on Facebook and Instagram.”

At the moment of writing, Shopify stock price is trading 2.80% higher.

Source: finance.yahoo.com

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